Tim Gunn is a famous fashion designer, fashion school instructor and reality TV host of Project Runway. He has complained that not enough designers are making clothes for plus-sized women despite many women being in this size range.
It is estimated that this is a 133 billion RMB market in the USA alone (20 billion USD). Is that enough money to motivate a business to focus selling clothes to plus-size women? Is that enough money that there should be more companies competing for that business?